AboutMe has launched two new hair care products that combine domestic black beans (Seorit) and exosome technology.
The new products consist of 'Black Bean Exosome Scalp Boost Serum' and 'Black Bean Exosome Silky Hair No-Wash Treatment.' The distinguishing feature is that nutritional components of black beans—such as protein and amino acids—which have long been known to be beneficial for hair health, are encapsulated using exosome technology in fine particle sizes to enhance delivery for deep absorption into the scalp and hair.
The 'Black Bean Exosome Scalp Boost Serum' is a functional serum that alleviates hair loss symptoms by managing scalp heat sensation, dead skin cells, and hair loss. A 'triple ball gua sha applicator' is applied at the product opening, allowing convenient massage application without getting hands dirty. Human application test results demonstrated a 77.88% improvement in hair loss in just 4 weeks of use.
The 'Black Bean Exosome Silky Hair No-Wash Treatment' is a convenient type that requires no rinsing. It contains black bean-derived protein and three types of plant-based oils to condition split ends. Through testing, split ends were improved by 86.97% after 2 weeks of use, and an immediate effect of 91.94% improvement in hair shine was confirmed with just one application.
The new products are available for purchase at AboutMe's official mall, Naver Brand Store, Musinsa, and other retailers, with a 35% discount promotion for the launch. A Samyang Foods official stated that the product reinterprets the familiar black bean through modern biotechnology, maximizing both functionality and convenience.
