Fashion eyewear brand MUUT has launched a new collaborative collection in partnership with K-fashion brand MISEKI SEOUL.
This collection marks MUUT's second project following its collaboration with 3CE. It was completed by combining MUUT's "curiosity" in exploring culture with MISEKI SEOUL's distinctive "excitement."
This lineup reinterprets the sharp and urban fashion style of the 1990s with a contemporary sensibility, under the theme of "The past still lingers." It targets the retro sensibility of today's youth who yearn for past cultures they have not directly experienced.
MUUT proposes styling that breaks away from conventional eyewear wearing methods. The flagship product "MM1" features a sleek silhouette made of silver metal material. In addition to functioning as glasses, it is designed with a 2-WAY structure that can be styled by placing it on top of the head.
Following the previously unveiled MEND regular collection, this collaboration serves as an opportunity for MUUT to expand the scope of eyewear as a fashion item. With this attempt to break free from conventional thinking and prove its potential as a fashion brand, all eyes are on MUUT's next move.
